LinkedIn for the #SAsearch

There is a high possibility that you are currently job searching in higher education OR you will be job searching at some point in your life. Because of this, you need to have an updated LinkedIn profile. LinkedIn can help in many ways. If you are job searching, the hiring manager and other people interviewing you will probably Google you during the search, make sure they find accurate information by providing it yourself on LinkedIn.Maximize your job search with Linked In

Additionally, job searchers should use the LinkedIn feature to be anonymous and look up the profiles of staff at the institution before interviews. I did this during my last job search and it was tremendously helpful to know background information and previous jobs of the individuals interviewing me. Prepping for day-long interviews is stressful and overwhelming but LinkedIn definitely makes the process easier. Here’s are some LinkedIn profile tips to make sure you do:

  • Use a professional photo, not a cropped one. Ask a friend to take a photo of you if you need a LinkedIn headshot.
  • Update your profile with positions you have held (the experience section). A description or bullet points is not necessary but the more information you provide, the better.
  • Write a summary – this is a way to introduce yourself to others at the beginning of your profile and say whatever you want to say about your interests! I used Joe Ginese’s advice about storytelling when preparing mine, thanks Joe!
  • Ask your previous supervisors or colleagues to recommend you, and pay it forward by recommending individuals that impressed you with their products or services. Recommendations add value to your profile and really show your worth.
  • Join groups related to your professional area. This is a great way to stay updated on new ideas and ask questions of others working in similar positions. These groups are also often used to share job postings.

A few other tips

  • Personalize the message when connecting with people, especially if it is someone you have never met – why should they connect with you?
  • Take advantage of the “Find Alumni” feature, a great way to reach out to alumni and connect with them, especially if they are doing what you want to be doing. (Thanks for the tip, Amber!)
  • Only connect with people you know. I’m torn on this one. I have not followed this advice and usually accept every invitation I receive. The flip side is when someone asks me “How do you know so-and-so or will you connect me with so-and-so” and I have to say, oh I really don’t know them.

Updating your LinkedIn profile is free and something that can be tremendously beneficial for your career. Set aside 1-2 hours and get your profile started up today! I’ve heard various grumblings that “LinkedIn is pointless” or “there is no reason to have a LinkedIn profile”. My question to the naysayers is, how will it hurt you? Drop that attitude today and take charge of your professional presence!

What are some other tips for using LinkedIn in higher education or student affairs? Has LinkedIn helped you be successful in a job search? Make sure to connect with me on LinkedIn and lets continue the conversation. Good luck in your current or future job search.

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Residence Hall Twitter Accounts

Last night I had a great phone call with one of my UGA classmates, Brittany, about her new job and ideas for her building’s social media presence. After brainstorming together now seemed like the perfect time to share my thoughts on residence hall Twitter accounts. Her staff has a great foundation with a blog, Facebook page, and Twitter account, but they need to be more interactive, especially with their tweets. In this post I focused on ideas for Twitter because during my 2 years as a Graduate Resident I was responsible for updating the Twitter account for @BrumbyHallUGA. I am also really interested in other ideas so please add suggestions in the comments!

Twitter tips for move-in:
Tweet tips up to the week before.
Use a hashtag during move-in.
Hang up posters saying follow us on Twitter.
Offer a contest or prize (hall t-shirts) for retweets and follows.

Twitter tips for the year:
Use Tweetdeck or Hootsuite to schedule tweets for programs.
Tweet pictures at programs inviting residents to join.
Tweet about programs, with event date, location, and time.
Tweet pictures of the program flyer.
Retweet or share information about other offices, organizations, and events on campus.
Answer questions and engage with students online. THIS IS IMPORTANT.
If allowed, give student leaders (hall council publicity chair, resident assistant, etc) access and expectations to assist with Twitter postings
Tweet about breaks, building closings, building changes, fire drills, fire alarms, and anything else that residents may want to know or have questions about.

Lastly, Evan and I did a presentation on social media last fall for hall councils. Check it out!

Do you manage a Twitter account for a residence hall or housing department? What have you learned from that process? What are some of the ways you use the account?

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Tips for the Job Search

Job searching in Higher Education

Looking for a job in higher education is time-intensive, stressful, and incredibly complicated. After months of resume tweaks, cover letter writing, anxious waiting, more waiting, phone interviews, Skype interviews, and job interviews, I found the perfect job for me. Preparation and patience led me to a position at an institution I wanted to work at, a functional area I wanted to be in, and the geographical area that was my first choice. The more intentional and prepared you are for your job search, the more successful you will be. While each individual search has it’s own challenges, there are ways to set yourself up for success in your search. As I learned, searching can be especially stressful and tough for graduate students entering the field for the first time. Here are my top tips to consider if you are job searching in higher education:

  • Little details first. Update your resume. Ask others to look over it. Tailor your resume and cover letter to each position. Triple-check spelling and grammar.
  • Stay organized! Keep track of applications you are working on or have submitted. Use this google spreadsheet to track your applications if you want. Just go to “file – make a copy” to start a new one.
  • Prioritize. Think about functional area, location, and institutional type. What is most important to you? How long are you willing to wait for the job you want? Create a matrix to manage competing priorities. This is a great way to map out each month and eliminate stress during the waiting game or beginning months. Patrick Love explained how to do this in a video on his blog. I used this technique for my job search and stayed focused on my priorities. I knew when I was going to start looking outside of my preferred functional area, location, etc. and followed this plan to keep on track.
  • Ask for advice. Talk to mentors, friends, and colleagues about your job search. Ask individuals you trust to read your resume and provide feedback. Get feedback on a cover letter. Hold informational interviews with mentors or professionals at your institution to discuss your future and your career path. Ask people you know through Twitter for help; one person I found incredibly helpful was Mallory Bower. Everyone has an opinion about resumes, cover letters, interview etiquette, etc. I chose to collect as much information as possible and then decide for myself what I believed was best. I often heard contradictory opinions, but it was helpful to hear all the different perspectives and then make an educated decision about what was best for me.
  • Manage your digital presence. Google yourself and see what shows up because I guarantee people are going to be googling you. Create a LinkedIn profile if you don’t already have one and make sure it is updated with a professional headshot and accurate information. LinkedIn is an easy and free way to share your professional accomplishments online.
  • Engage your network. Make sure your contacts, friends, and colleagues know that you are searching. Tell them when you apply for jobs near them, at their alma mater, at institutions where they used to work, or at institutions where they are currently employed. This is very important, because hiring managers are getting numerous applications and others that know you and can vouch for you will help you move forward.

What would you add to this list? What helped you have a successful job search? If you are currently searching I hope this was helpful and good luck! Don’t give up! (wise words from Jimmy V)

PS – I enjoy reviewing and offering feedback on resumes and cover letters. If you’re interested, email me a copy of yours and I will be happy to provide feedback.

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“Love it for a minute”

Recently I was involved in conversations with staff members about some program recommendations from a class project. The staff mentioned to us that if they brought our new ideas up to their direct reports those individuals would immediately point out the negatives.

Do not be that person.

Use the same motto that I tell my students to use when faced with something new. “Love it for a minute”. Change is hard, everywhere, but especially in higher education. Next time you get a proposal or suggestion from students or colleagues, make sure you give it full consideration and list the positives before thinking about the negatives.

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